About Mimi

London based jeweller Mimi Baldwin has a passion for making jewellery an integral and joyful part of her clients’ lives; elegant, easy-to-wear designs are as important to her as statement pieces and one-off commissions.

She is a firm believer that fine jewellery shouldn’t be reserved for special occasions but should be celebrated everywhere in your life, from the beach to the boardroom, and taken out to dinner as often as possible.

Mimi’s approachable style and exceptional flair have built her a large following of loyal clientele around the globe, all of whom appreciate the unique spark her pieces add to their daily lives.

Mimi Baldwin has worked in the industry for over 30 years, honing her craft in luxury jewellery houses, including Tiffany and Dior before establishing her own brand in 2011. Married to a jeweller, himself the son of an award-winning Cartier-trained master craftsman, Mimi lives in London with her husband and two children.